Final Work

These are my final designs for Merrimack’s 75th anniversary exhibition. The main elements I used throughout my work is the circles and the pattern I made using the cross and “river” from the Merrimack shield. The circles reference the circle logo that was created and used for the anniversary. I chose to make a pattern

Final Class Critique

This was the last official class for Advance Brand Identity (Graphic Design 3). In the class, everyone printed out everything they had so far and posted them on the walls. This helped so we could see if everyone’s work looked cohesive and see if any adjustments were necessary. Again, my main critique was the dial

Exhibition Posters

These are my first round for designing the exhibition posters. I used a colored background at the top that alternated between blue and yellow to make a connection to my final catalogue design. I also used a circle with a pull quote inside to draw attention to it as well as make the layout more

Class Discussion

In this class we were deciding what elements were needed for signs that will be inside the actual exhibition. We had a discussion where we all gave our input on things like font size and necessary information. This varied because there needed to be four in total because there were four different sizes. Whatever we

Class Critique

In this class, we presented our initial ideas for the catalogue. We shared designs we made and explained our reading behind our choices. We were able to receive critiques from each other in order to further develop our ideas. We didn’t have images or text so we had to use placeholders. There were requirements we

Catalogue

In my catalogue I played with the opacity of the Merrimack yellow and blue colors. I used a diagonal layout on the cover and tried to incorporate it in the layout of the pages. After critiques I know that while the cover is interesting, what I have done in the pages doesn’t work. The table

Roger’s Banners

I designed these banners with the main appeal being the patterns. I used the cross and the river graphics from the Merrimack College shield to make 6 different patterns. I place the 75th anniversary logo in the center so it could be the main focal point. I also placed 6 different shapes behind the logos

Class Critique

In this class, we critiqued our banner ideas. We were given a lot of creative freedom to make these. We hung them up together so we could see everything at once. This way we could see what worked well and possibly include it in our own work as well as change what doesn’t work. We

Banners

I designed these three banner with the main elements being a circle. After some revisions I incorporated patterns instead of a solid background. After receiving critiques I know that the third one doesn’t work because it pulls the design down while the first to pull it up. I also added shadows to both the circle

Ephemera

I decided to make collateral for the ephemera. I thought this would be easy and cost effective enough to hand these out to anyone who may want them. I was a photo of Merrimack College’s original campus to show how far we have come and remind us where we came from. I also included a